Benjamin Moore

Deep Poinsettia

2091-30

Deep Poinsettia is a muted, earthy red with noticeable brown and russet undertones that keep it subdued rather than bright. It registers an LRV of 13.44, making it a low-reflectance color best used on accent walls or in smaller applications. The brown undertone prevents it from reading as a pure red, giving it year-round usability.

It pairs well with Benjamin Moore Muslin, Barley, Kendall Charcoal, White Dove, and Pale Oak. Lighter neutrals from the same brand help offset its depth and prevent visual heaviness.

Brand

Benjamin Moore

Code

2091-30

Collection

Color Preview

Deep Poinsettia in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore Deep Poinsettia under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore Deep Poinsettia under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

9°

Red Family

Lightness

42%

Medium

Saturation

42%

Moderate

LRV

13.4
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#974C3E
RGB Decimal
151, 76, 62
RGB Percent
59.2%, 29.8%, 24.3%
HSL
9.4, 41.8%, 41.8%
HSV
9.4, 58.9%, 59.2%
CMYK
0.0%, 49.7%, 58.9%, 40.8%
YIQ
96.8, 49.2, 11.5
XYZ
16.22, 12.10, 6.04
CIE Lab
41.37, 30.04, 22.65
CIE Luv
41.37, 55.28, 19.47
Hunter Lab
34.78, 24.99, 13.19
Decimal
9915454

Coordinating Colors and Color Palettes