Valspar

Thrill Ride

P040

Thrill Ride is inky berry red with a muted magenta base. Its very low LRV makes the berry tone feel plush, especially with sconces or a glossy door finish. Try the richness on a powder room wall or front door before asking the rest of the house to carry it.

Built-in cabinets need sheen and strong lighting so the color does not flatten. Cream-painted trim keeps the red warm, and dark walnut makes it feel less glossy after dusk.

Brand

Valspar

Code

P040

Collection

The Classic Collection

Thrill Ride in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Valspar Thrill Ride under artificial light

Natural Lighting

Living room scene to simulate Valspar Thrill Ride under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

346°

Red Family

Lightness

35%

Dark

Saturation

56%

Saturated

LRV

7.4
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#8c2840
RGB Decimal
140, 40, 64
RGB Percent
54.9%, 15.7%, 25.1%
HSL
345.6, 55.6%, 35.3%
HSV
345.6, 71.4%, 54.9%
CMYK
0.0%, 71.4%, 54.3%, 45.1%
YIQ
72.6, 51.9, 28.6
XYZ
12.50, 7.46, 5.63
CIE Lab
32.84, 43.75, 9.69
CIE Luv
32.84, 66.55, 2.94
Hunter Lab
27.32, 36.43, 5.87
Decimal
9185344

Coordinating Colors and Color Palettes