Sherwin Williams

Demure

SW 6295

Demure (hex #E8D4D5) is a soft, muted red with a gentle pink undertone and a dusty quality that reduces its saturation considerably. At an LRV of 69, it reflects light well and reads as a pale blush-tinted neutral in most lighting conditions, with the red base becoming most apparent in warm artificial light. The overall effect is a quiet, low-chroma pink that avoids reading as overtly colorful.

Sherwin-Williams Innocence and White Dogwood complement it in analogous groupings, while Alabaster and Eider White work as trim neutrals, and Secret Garden offers a deeper complementary green accent.

Brand

Sherwin Williams

Code

SW 6295

Demure in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Sherwin Williams Demure under artificial light

Natural Lighting

Living room scene to simulate Sherwin Williams Demure under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

357°

Red Family

Lightness

87%

Light

Saturation

30%

Moderate

LRV

69.0
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#E8D4D5
RGB Decimal
232, 212, 213
RGB Percent
91.0%, 83.1%, 83.5%
HSL
357.0, 30.3%, 87.1%
HSV
357.0, 8.6%, 91.0%
CMYK
0.0%, 8.6%, 8.2%, 9.0%
YIQ
218.1, 11.6, 4.5
XYZ
68.83, 69.05, 72.65
CIE Lab
86.53, 7.08, 2.01
CIE Luv
86.53, 11.64, 1.75
Hunter Lab
83.09, 7.10, 1.96
Decimal
15258837

Coordinating Colors and Color Palettes

Darker Shades

Monochromatic dark

Lighter Shades

Monochromatic light

Complementary

Opposite on color wheel