Paint Color Consultants

Benjamin Moore

Proposal

AF-260 / 1240

Proposal by Benjamin Moore is a muted pink softened by a noticeable gray undertone, shifting it toward neutral territory. At a Light Reflectance Value of 70.47, it provides moderate-to-high light reflection, making it functional in bedrooms, living rooms, and nurseries where a quiet, warm-leaning neutral is needed. The gray wash prevents it from reading as distinctly pink in most lighting, lending it broad usability across contemporary and traditional interiors.

It pairs naturally with Benjamin Moore's Classic Gray and Balboa Mist for a cohesive neutral scheme, while Kendall Charcoal adds definition and Breath of Fresh Air introduces a cool counterpoint.
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Brand

Benjamin Moore

Code

AF-260 / 1240

Collection

Affinity Color Collection

Proposal in Real Homes (10 Photos)

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Proposal in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore Proposal under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore Proposal under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

15°

Red Family

Lightness

87%

Light

Saturation

30%

Moderate

LRV

70.5
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#E8D9D4
RGB Decimal
232, 217, 212
RGB Percent
91.0%, 85.1%, 83.1%
HSL
15.0, 30.3%, 87.1%
HSV
15.0, 8.6%, 91.0%
CMYK
0.0%, 6.5%, 8.6%, 9.0%
YIQ
220.9, 10.5, 1.6
XYZ
69.98, 71.53, 72.41
CIE Lab
87.74, 4.31, 4.30
CIE Luv
87.74, 9.05, 5.68
Hunter Lab
84.58, 4.32, 4.17
Decimal
15260116

Coordinating Colors and Color Palettes

Darker Shades

Monochromatic dark

ProposalDamask DunesRosedaleWarm Up

Lighter Shades

Monochromatic light

ProposalSilky SmoothTropical SandMauve Hint

Complementary

Opposite on color wheel

ProposalBaby's BreathAnnabelleSpacious Skies

Analogous

Adjacent colors

ProposalOff WhiteBarely BerryMental Note

Closest Paint Matches

Cross-brand matches are close, never exact. Each brand uses different bases and sheens, so sample before you buy gallons.

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