Benjamin Moore

Kiwi

544

Kiwi is a saturated yellow-green with noticeable warm undertones that push it toward chartreuse rather than pure green. Its LRV of 36.4 sits in the lower-mid range, giving it enough body to hold its own on large surfaces without overwhelming a room. The color's intensity makes it best suited for controlled applications - accent walls, exterior doors, or furniture.

Hale Navy provides sharp complementary contrast, and pairing it with Green Mist or Dill Pickle creates a tonal green progression. Exotic Purple offers an unexpected but structurally sound accent pairing.

Brand

Benjamin Moore

Code

544

Collection

Benjamin Moore Classics

Kiwi in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore Kiwi under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore Kiwi under natural light

Technical Specifications

Undertones

Type

Green

Strength

Medium

Temperature

cool

Hue Angle

83°

Yellow Family

Lightness

55%

Medium

Saturation

28%

Muted

LRV

36.4
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#95AD6D
RGB Decimal
149, 173, 109
RGB Percent
58.4%, 67.8%, 42.7%
HSL
82.5, 28.1%, 55.3%
HSV
82.5, 37.0%, 67.8%
CMYK
13.9%, 0.0%, 37.0%, 32.2%
YIQ
158.5, 6.3, -25.0
XYZ
30.10, 37.38, 20.10
CIE Lab
67.56, -19.38, 30.20
CIE Luv
67.56, -11.36, 42.48
Hunter Lab
61.14, -16.36, 21.67
Decimal
9809261

Coordinating Colors and Color Palettes

Darker Shades

Monochromatic dark

Lighter Shades

Monochromatic light

Complementary

Opposite on color wheel