Behr

Chick Flick

MQ1-12

Chick Flick is a dusty rose with enough brown in it to avoid bubblegum. The shade feels grown. It can be handsome on a powder room wall, a dresser, or a niche behind open shelving.

In sunny exposure, the pink lifts and becomes more obvious. Evening light turns it closer to muted terracotta. Keep metals simple, especially bronze or black, and avoid pairing it with very clean icy whites.

Color Codes

HEX
#bf7d80
RGB Decimal
191, 125, 128
RGB Percent
74.9%, 49.0%, 50.2%
HSL
357.3, 34.0%, 62.0%
HSV
357.3, 34.6%, 74.9%
CMYK
0.0%, 34.6%, 33.0%, 25.1%
YIQ
145.1, 38.4, 14.9
XYZ
32.72, 27.30, 23.97
CIE Lab
59.25, 26.04, 8.99
CIE Luv
59.25, 43.66, 7.38
Hunter Lab
52.25, 23.84, 7.09
Decimal
12549504

Chick Flick in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Behr Chick Flick under artificial light

Natural Lighting

Living room scene to simulate Behr Chick Flick under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

357°

Red Family

Lightness

62%

Medium

Saturation

34%

Moderate

LRV

54.6
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Coordinating Colors and Color Palettes