Benjamin Moore

Genuine Pink

2005-40

Genuine Pink is a medium pink with gray undertones that temper its warmth and give it a muted quality. With an LRV of 29.98, this shade provides moderate light reflectance, suitable for bedrooms, living rooms, or dining areas. The gray base prevents the pink from appearing too saturated, allowing it to function in both modern and traditional settings.

Benjamin Moore's White Dove and Soft Chamois offer neutral pairings, while Hale Navy and Kendall Charcoal create stronger contrast. Dreamy Cloud provides a lavender option for analogous color combinations.

Brand

Benjamin Moore

Code

2005-40

Collection

Color Preview

Genuine Pink in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore Genuine Pink under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore Genuine Pink under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

355°

Red Family

Lightness

64%

Medium

Saturation

39%

Moderate

LRV

30.0
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#C78086
RGB Decimal
199, 128, 134
RGB Percent
78.0%, 50.2%, 52.5%
HSL
354.9, 38.8%, 64.1%
HSV
354.9, 35.7%, 78.0%
CMYK
0.0%, 35.7%, 32.7%, 22.0%
YIQ
149.9, 40.4, 16.9
XYZ
35.58, 29.30, 26.34
CIE Lab
61.05, 28.24, 8.23
CIE Luv
61.05, 46.80, 6.03
Hunter Lab
54.13, 26.28, 6.61
Decimal
13074566

Coordinating Colors and Color Palettes