Sherwin Williams

Enticing Red

SW 6600

Enticing Red is a warm, saturated red with noticeable pink-brown undertones that keep it from reading too orange on the wall. With an LRV of 16, it absorbs a significant amount of light, making it best suited for accent walls, dining rooms, or studies where a bold statement is appropriate. It works well alongside Sherwin-Williams Pure White for sharp contrast, while Urbane Bronze, Accessible Beige, and Caviar provide grounding companions that prevent the red from overwhelming a space.

Brand

Sherwin Williams

Code

SW 6600

Enticing Red in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Sherwin Williams Enticing Red under artificial light

Natural Lighting

Living room scene to simulate Sherwin Williams Enticing Red under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

359°

Red Family

Lightness

51%

Medium

Saturation

42%

Moderate

LRV

16.0
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#B74E4F
RGB Decimal
183, 78, 79
RGB Percent
71.8%, 30.6%, 31.0%
HSL
359.4, 42.2%, 51.2%
HSV
359.4, 57.4%, 71.8%
CMYK
0.0%, 57.4%, 56.8%, 28.2%
YIQ
109.5, 62.3, 22.5
XYZ
23.66, 16.08, 9.25
CIE Lab
47.08, 42.65, 20.83
CIE Luv
47.08, 76.89, 16.05
Hunter Lab
40.10, 38.48, 13.23
Decimal
12013135

Coordinating Colors and Color Palettes