Benjamin Moore

Beaujolais

1259 / HC-65

Beaujolais is a deep red with purple-brown undertones that keep it muted. Its LRV of 11.02 indicates low reflectance, so it reads dark and dense on walls. Warm light brings out the brown note slightly.

It is suitable for dining rooms, libraries, or accent walls where a deep red is needed. Pair it with White Dove and Cloud Cover for light balance, and add Salamander or Hale Navy for contrast.

Brand

Benjamin Moore

Code

1259 / HC-65

Collection

Benjamin Moore Classics, Woodluxe Exterior Wood Stain Colors

Beaujolais in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore Beaujolais under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore Beaujolais under natural light

Technical Specifications

Undertones

Type

Red

Strength

Medium

Temperature

warm

Hue Angle

4°

Red Family

Lightness

38%

Dark

Saturation

23%

Muted

LRV

11.0
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#774D4A
RGB Decimal
119, 77, 74
RGB Percent
46.7%, 30.2%, 29.0%
HSL
4.0, 23.3%, 37.8%
HSV
4.0, 37.8%, 46.7%
CMYK
0.0%, 35.3%, 37.8%, 53.3%
YIQ
89.2, 26.0, 7.9
XYZ
11.50, 9.72, 7.75
CIE Lab
37.34, 17.36, 9.09
CIE Luv
37.34, 27.58, 7.88
Hunter Lab
31.18, 13.32, 5.85
Decimal
7818570

Coordinating Colors and Color Palettes

Darker Shades

Monochromatic dark

Lighter Shades

Monochromatic light

Complementary

Opposite on color wheel