Benjamin Moore

True Pink

2003-40

True Pink (Benjamin Moore) is a medium-saturation pink with red undertones and an LRV of 35.73, positioning it in the mid-range for light reflectance. The red base prevents it from reading pastel, giving it a definite warmth. Pink Bliss and Rosy Outlook offer softer analogous pairings within Benjamin Moore's lineup.

For contrast, Newburyport Blue and Kendall Charcoal create a sharp value difference against the pink ground. Gray Owl works as a neutral bridge that does not compete with the color's warm red undertone.

Brand

Benjamin Moore

Code

2003-40

Collection

Color Preview

True Pink in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore True Pink under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore True Pink under natural light

Technical Specifications

Undertones

Type

Red

Strength

High

Temperature

warm

Hue Angle

351°

Red Family

Lightness

71%

Light

Saturation

76%

Highly Saturated

LRV

35.7
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#ED7E8E
RGB Decimal
237, 126, 142
RGB Percent
92.9%, 49.4%, 55.7%
HSL
351.4, 75.5%, 71.2%
HSV
351.4, 46.8%, 92.9%
CMYK
0.0%, 46.8%, 40.1%, 7.1%
YIQ
161.0, 61.0, 28.4
XYZ
47.27, 34.88, 29.83
CIE Lab
65.65, 44.18, 10.88
CIE Luv
65.65, 75.67, 6.25
Hunter Lab
59.06, 44.01, 8.87
Decimal
15564430

Coordinating Colors and Color Palettes