Benjamin Moore

Bella Blue

720

Bella Blue is a moody blue with subtle blue-green undertones. With an LRV of 17.5, it absorbs light and reads noticeably dark on walls. It fits bedrooms, offices, or built-ins where a deep cool color is desired.

Chantilly Lace and White Dove keep contrast clean, while October Mist supports the green note. Hale Navy or Kendall Charcoal can deepen adjacent surfaces.

Brand

Benjamin Moore

Code

720

Collection

Benjamin Moore Classics

Bella Blue in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore Bella Blue under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore Bella Blue under natural light

Technical Specifications

Undertones

Type

Cyan/Teal

Strength

Medium

Temperature

cool

Hue Angle

192°

Cyan Family

Lightness

41%

Medium

Saturation

19%

Muted

LRV

17.5
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#54747C
RGB Decimal
84, 116, 124
RGB Percent
32.9%, 45.5%, 48.6%
HSL
192.0, 19.2%, 40.8%
HSV
192.0, 32.3%, 48.6%
CMYK
32.3%, 6.5%, 0.0%, 51.4%
YIQ
107.3, -21.6, -4.3
XYZ
13.54, 15.83, 21.41
CIE Lab
46.75, -9.35, -8.11
CIE Luv
46.75, -15.82, -9.95
Hunter Lab
39.79, -6.97, -6.74
Decimal
5534844

Coordinating Colors and Color Palettes