Benjamin Moore

Passion Plum

2073-30

Passion Plum is a deep purple with a subtle red undertone that adds warmth to its depth. Its LRV of 11.83 indicates low light reflectance, giving it a dense, saturated appearance. It performs best on accent walls or in rooms where lower light levels are intentional.

The color maintains richness without shifting muddy. It pairs effectively with Benjamin Moore Revere Pewter and Edgecomb Gray for balance, while Chantilly Lace or Manchester Tan provide lighter contrast.

Brand

Benjamin Moore

Code

2073-30

Collection

Color Preview

Passion Plum in Different Light

Light temperature is measured in Kelvin: a warm 2700K bulb pulls colors toward yellow, while 5000K daylight reads cooler and truer. Check the color at the time of day you actually use the room.

Artificial Lighting

Bedroom scene to simulate Benjamin Moore Passion Plum under artificial light

Natural Lighting

Living room scene to simulate Benjamin Moore Passion Plum under natural light

Technical Specifications

Undertones

Type

Pink

Strength

Medium

Temperature

warm

Hue Angle

311°

Purple Family

Lightness

38%

Dark

Saturation

22%

Muted

LRV

11.8
0%100%
Very Dark
Dark
Medium
Light
Very Light
White

LRV measures how much light a color reflects, from 0 (black) to 100 (pure white). Below about 50 a color needs good lighting to avoid going flat, 60 and up helps brighten a room, and most whites sit above 80.

Color Position
Saturation →
Lightness →

Color Codes

HEX
#764B6E
RGB Decimal
118, 75, 110
RGB Percent
46.3%, 29.4%, 43.1%
HSL
311.2, 22.3%, 37.8%
HSV
311.2, 36.4%, 46.3%
CMYK
0.0%, 36.4%, 6.8%, 53.7%
YIQ
91.8, 14.4, 20.0
XYZ
12.80, 10.01, 16.01
CIE Lab
37.86, 24.15, -12.70
CIE Luv
37.86, 22.09, -20.34
Hunter Lab
31.64, 19.14, -10.38
Decimal
7752558

Coordinating Colors and Color Palettes